Depending on how often you use social media and to what extent many of you may or may not have seen videos of chinese angora fur farms, obviously the sickening videos show animals being cruely abused for their fur. Normally you'd see such a thing and then a campaign or petition being formed in an attempt to raise awareness about the situation however two major names have pulled out of Angora production.
Firstly H&M have pulled out of their production of anything angora wool based, the brand released a statement saying "H&M will immediately stop the production of all angora products until we have secure that our strict product policy is being followed." H&M are a major name when it comes to sustainable and ethical fashion, especially with their work with the Better Cotton initiative and the creation of their conscious collection.
Left: H&M Angora Jumper // Right: Acne Sweater
Alongside H&M we also have Acne pulling their angora production as well which is great to see that both brands not only disapprove with current situation which is going on but also enough to pull production and from too very different labels.
I think it's brilliant for both brands to show their support towards the issues raised with angora production, I think it's great they're taking a stand and are a brand that also feel this is a message that needs to be spread as well. People's views on fur are obviously very different some love it and some find the idea disgusting but why should we abuse animals just for wool?
Surely we should be able to find a different substitute instead of abusing an animal for its fur?
What are people's thoughts of these brands showing their stance on angora, is it spreading a positive message?