Saturday 10 August 2013

Men // Clothing or Fashion?

Recently I've seen the topic of whether we think men are interesting with clothing or fashion being brought up, saying that men don't tend to respond as much to catwalks and menswear tending to take more time to focus on celebritys and male icons. 

I guess this is shown by the types of males people choose to look up to, tending to look up for more sports personalities rather than fashion icons. Generally saying they care more about brands linked with David Beckham or Tom Daley as opposed to various fashion names like Karl Lagerfeld or Terry Richardson. Although not saying that some men aren't influenced by those people either but the majority prefer celebrity endorsments over fashion.  


I think it is interesting how to women fashion, who's wearing what seems to be such a massive deal but with menswear there's still not as much of a hype. Why? There are some brilliant menswear designers out there, are men scared to admit they like fashion and it's still seen as a threat to their masculinity?

Recently Tommy Hilfiger said they'd be pulling out of menswear, yet menswear amounts to 60% of their sales. They've said they want to view other avenues to promote menswear. Personally I think menswear needs this added strength of having its own time of focus and to remove your company may not be the brightest of ideas but perhaps having your brand seen as less fashion based you're more clothing and therefor appeal to men? Is it the factor of men and peers opinions another reason men choose clothing not fashion? 



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